The presence of plastic in the ocean is a visible one that shows the amount of waste that does not properly get handled at the end of its life, which is leading many brands to now reclaim materials like plastic bottles and recycled fishing nets so that they may be taken out of the water and mindfully repurposed.
Girlfriend Collective recently added to its collection of athletic apparel with the all-new LITE legging, which is touted as being made from the brand's "lightest fabric ever," which is made form recycled fishing nets. The fashionable and eco-friendly LITE High-Rise Leggins is offered in four colors: Midnight, Smoke, Black and Plum.
While this new clothing piece from Girlfriend Collective specifically tackles the issue of ocean waste, other legging styles from the brand recycle 25 water bottles.
Why This Trend Is Growing
- Ocean Waste Repurposing
- Opportunity for brands to reclaim ocean waste materials and repurpose them in innovative products.
- Eco-friendly Athletic Apparel
- Growing demand for sustainable and environmentally-friendly sportswear that utilizes recycled materials.
- Circular Fashion
- Rising trend of using recycled fishing nets and plastic bottles to create new clothing pieces, contributing to a circular economy.
Industries Being Reshaped
- Fashion and Apparel
- Fashion brands can seize the opportunity to create eco-friendly and sustainable clothing using recycled materials.
- Aquaculture
- Aquaculture industry can collaborate with fashion brands to collect and repurpose discarded fishing nets and contribute to environmental conservation.
- Recycling and Waste Management
- Opportunity for waste management companies to develop recycling processes for fishing nets and plastic bottles, supporting the circular fashion movement.
