Fashion is often pointed out as being one of the most wasteful industries out there, so 'I AM NOT A VIRGIN' creates recycled clothes to help offer a different approach.
Creating high-quality garments made from recycled polyethylene terephthalate (PET), 'I AM NOT A VIRGIN' is able to ditch virgin materials like cotton. This makes the clothing inherently more sustainable by using materials that would otherwise end up in a landfill. The brand is even currently developing a new type of yarn that's made with a combination of PET and discarded rice husks.
'I AM NOT A VIRGIN' was created by Peter Heron and is a brand focused on delivering exceptional products that are environmentally conscious and comfortable to wear.
'I AM NOT A VIRGIN' is currently running an Indiegogo campaign where early adopters can get their hands on the brand's sweaters and help fund the company's future development.