Functional Probiotic Fruit Snacks

The Nature's Garden Probiotic Dried Fruit Snacks are Flavorful

The Nature's Garden probiotic dried fruit snacks range has been launched by the brand to provide consumers with a way to elevate their snacking without having to compromise on flavor. The snacks are formulated with five billion live cultures and make use of a patented micro-encapsulation system that contains both L.Rhamnosus and S.Boulardii probiotics. These have been shown to help improve a person's digestive wellbeing, while also helping to improve healthy gut restoration.

The Nature's Garden probiotic dried fruit snacks come in Tart Cherries, Cranberries, Raisins, Mixed Berries, Prunes and Dates. The snacks contain no fat, sodium, added sugar or cholesterol with between 100 and 140-calories per serving along with three-grams of fiber. The products speak to the increased demand for health-focused, functional food varieties.

Probiotic Snacks Trend
There is an opportunity to develop new types of probiotic snacks that combine health benefits and great taste using patented micro-encapsulation systems.
Functional Fruit Snacks
Consumers are increasingly looking for functional fruit snacks that are formulated with health benefits such as digestive wellbeing and gut restoration.
Low-calorie Fruit Snacks
Low-calorie fruit snacks that contain no fat, sodium, added sugar, or cholesterol, with high fiber, are in demand among health-conscious consumers.

Who This Affects Most

Health Food Industry
The health food industry can further explore and capitalize on the demand for functional and low-calorie fruit snacks with probiotic benefits.
Snack Industry
The snack industry can create new types of healthy snacks using patented micro-encapsulation systems to give consumers more choices with probiotic benefits.
Gut Health Industry
The gut health industry can incorporate probiotic fruit snacks as part of their products that aim to improve digestive wellbeing and gut restoration.
SCORE
4.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 36%
Activity 72%
Freshness 11%