Farmwise is now venturing into the creation of frozen appetizers with a better-for-you twist, introducing consumers to options like Veggie Skins, a healthier take on classic potato skins that are packed with cheese and vegetables. The allergy-friendly appetizers are free from top allergens (eggs, fish, crustacean shellfish, tree nuts, peanuts, wheat and soybeans) and can easily be prepared in the microwave.
Both varieties, Veggie Skins Cheese & Broccoli and Veggie Skins Cheese & Cauliflower, help to share five grams of protein per serving and offer a gluten-free way to start a meal or enhance it with a healthy side dish.
These new products add to Farmwise's innovative portfolio of vegetable-rich frozen foods like Cauliflower, Beans & Onion Veggie Rings, Chicken Veggie Nuggets and Veggie Fries.
Why This Trend Is Growing
- Healthy Frozen Appetizers
- Creating frozen appetizers with healthier ingredients, free from common allergens and with added nutrients.
- Veggies as Snacks
- Innovatively using vegetables in snack forms, to provide consumers with new ways of getting essential nutrients.
- Microwaveable Veggie Dishes
- Creating microwaveable dishes that are not only quick to prepare but also contain essential nutrients, to tap into the growing demand for convenience foods.
Industries Being Reshaped
- Frozen Food Industry
- Looking at affordable ways of incorporating healthier ingredients and added nutrients into frozen snacks and appetizers to cater to health-conscious consumers.
- Vegetable Industry
- Partnering with snack and appetizer manufacturers to increase the production of value-added vegetable products that cater to increasing demand for healthier snack options.
- Convenience Food Industry
- Creating innovative microwaveable vegetable dishes that can be prepared quickly, with nutrients and low allergens as a disruptive way of tapping into the convenience food market.
