Plant-Powered Handheld Pockets

Mikey's Microwave Pockets Make a Hot, Flavorful Meal in Seconds

There's a pair of new microwave pockets from Mikey's that are plant-based and gluten-free, appealing to those desire quick, comforting meals without compromising on ingredients. The new free-from varieties include Buffalo Chicken Plant-Based Pockets and Pepperoni Pizza Plant-Based Pockets are filled with cheese-style shreds and other comforting ingredients—but no eggs, dairy, soy or nitrates. These handheld meals even serve as a source of fiber and they can conveniently be ordered online to take the stress out of anytime snacking or assembling a quick weeknight meal.

These new microwave pockets join existing gluten-free varieties like Cheese Pizza, Meaty Marinara and Southwest Breakfast.

Cali'foods newly unveiled a plan to expand into new categories and ingredient profiles, starting with the acquisition of this gluten-free frozen brand.

Plant-based Convenience Foods
Opportunity for companies to develop more plant-based convenience food options for consumers seeking quick and comforting meals.
Gluten-free Fast Food
Opportunity for fast-food chains to expand their gluten-free menu options to better serve customers with dietary restrictions.
Online Ordering for Quick Meals
Opportunity for online food ordering services to cater to the growing demand for quick, convenient meals that can be ordered and delivered on-demand.

Who This Affects Most

Convenience Food Industry
There is room for innovation and growth in the convenience food industry by developing more plant-based and gluten-free options that cater to consumer’s dietary restrictions.
Fast Food Industry
Fast food chains could capitalize on the growing demand for gluten-free and plant-based options by expanding their menu offerings to meet this need.
Online Food Ordering Industry
Companies in the online food ordering industry could tap into the market of consumers seeking convenient and quick meals that can be ordered online.
SCORE
4.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 75%
Activity 45%
Freshness 16%