Ideas
Explore the world's #1 largest database of ideas and innovations, with 447,154 inspiring examples.
Trend Reports
Discover why 1,186 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 330,681 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,186 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 330,681 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,188 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 447,154 cutting edge ideas.

Sandwich-Inspired Potato Chips

Walkers' Potato Chip Snack Line Takes Inspiration from Sandwiches

— September 10, 2016 — Lifestyle
As well as being classic sandwich ingredients, Ham & Mustard, Roast Chicken & Mayonnaise and Cheese, Cucumber & Salad Cream also happen to be some of the new potato chip snack flavors from Walkers (known in North America as Lay's). In total, there are six limited-edition flavors that are being launched by Walkers in collaboration with Heinz.

The all-new "sarnie" (English slang for sandwich) flavors are being supported by a sandwich pop-up that allows visitors to build their own sandwich, which is served with a side of chips.

In the snacking category, it's becoming quite common to see flavors that take inspiration from full-sized lunch and dinner meals, particularly because many busy people are adopting frequent snacking rituals and fewer sit-down meals.
Trend Themes
1. Flavor-inspired Snacks - The trend of creating snack flavors that are inspired by full-sized meals presents opportunities for innovative and unique flavor combinations.
2. Pop-up Experiences - The rise of pop-up experiences, such as the sandwich pop-up, provides a disruptive opportunity to engage customers and create immersive brand experiences.
3. Changing Eating Habits - The growing trend of frequent snacking and fewer sit-down meals opens up opportunities for companies to create convenient, on-the-go snack options.
Industry Implications
1. Snack Food Industry - The snack food industry can capitalize on the trend of flavor-inspired snacks by developing new and exciting flavor combinations that attract customers.
2. Food and Beverage Industry - The food and beverage industry can explore the pop-up experience trend to create unique and memorable dining experiences that drive customer engagement.
3. Convenience Food Industry - The convenience food industry can tap into the changing eating habits trend by offering convenient, portable snack options that cater to the on-the-go lifestyle.
3.1
Score
Popularity
Activity
Freshness