'Postmates Party' Lets Customers Share Deliveries & Save Money
Laura McQuarrie — March 20, 2019 — Lifestyle
References: postmates & prnewswire
Postmates is introducing a new delivery option called 'Postmates Party' that lets users opt into having their food order delivered as part of a group. Within the app, users are able to see a list of places that people in their neighborhood or ordering from in the moment, giving them the chance to join in for quick delivery and reduced service fees.
With Postmates Party, individual meal orders are sent out in batches and delivery people make multiple stops along their route in a small area. Although more orders have the potential to be delivered in a close range at a time, a delivery may take slightly more time to arrive, so Postmates is reducing its delivery fee for this ordering option.
With Postmates Party, individual meal orders are sent out in batches and delivery people make multiple stops along their route in a small area. Although more orders have the potential to be delivered in a close range at a time, a delivery may take slightly more time to arrive, so Postmates is reducing its delivery fee for this ordering option.
Trend Themes
1. Group Food Delivery - Disruptive innovation opportunity: Create a platform that allows users to join group orders for food delivery, reducing service fees and increasing efficiency.
2. Neighborhood-based Delivery - Disruptive innovation opportunity: Develop a delivery service that focuses on delivering orders within a small area, maximizing efficiency and reducing delivery times.
3. Reduced Service Fees - Disruptive innovation opportunity: Implement a delivery system that offers reduced service fees to attract more customers and enhance affordability.
Industry Implications
1. Food Delivery - Disruptive innovation opportunity: Utilize technology to optimize the food delivery process and offer unique options like group delivery.
2. Transportation - Disruptive innovation opportunity: Develop a transportation system that enables efficient delivery of multiple orders within close range, reducing overall delivery time.
3. Mobile Apps - Disruptive innovation opportunity: Create a mobile app that connects users in the same neighborhood for group food deliveries, reducing service fees and promoting community engagement.
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