Although Nintendo and the franchise company have had plans for some time now to produce a movie surrounding its creatures, the recent Pokémon Go popularity is what's likely to launch it into reality.
Given that a deal would require a clear shown interest in the movie, the augmented reality game is a key factor in getting results. As HYPEBEAST explains, Nintendo's market growth has increased by $9 billion and its stock has gone up by a massive 25 per cent with the rise in Pokémon Go popularity.
With these numbers to show, the likelihood of a Hollywood rendition has vastly improved. It's reported that Legendary Pictures is close to getting a deal for the project, meaning that fans might soon be able to see a movie based on the game from the same studio that brought 'Jurassic World' and 'The Dark Knight.'
What's Driving This Trend
- Game-inspired Films
- With the success of Pokémon Go, other gaming franchises may also branch out to film, creating opportunities for cross-promotion and new revenue streams.
- Augmented Reality Films
- Augmented Reality is becoming more mainstream and may play a significant role in future movie marketing and immersive experiences.
- Franchise Film Development
- With the success of superhero franchises, gaming franchises like Pokémon may be expanded upon and developed for future film adaptations.
Who This Affects Most
- Gaming
- Gaming companies have the opportunity to branch out into film or partner with film studios for cross-promotion and new revenue streams.
- Film
- The Pokémon Go phenomenon demonstrates the potential for films based on popular franchises to attract huge audiences and generate significant revenue.
- Entertainment
- With the growing trend of franchise films, there is an opportunity for entertainment companies to invest in popular franchises with cult followings and capitalize on their fan base.
