Plush Outdoor Seating

Claesson Koivisto Rune's 'Alicia' Sofa Adds Softness to Outdoor Spaces

Claesson Koivisto Rune developed the 'Alicia' sofa system as a plush outdoor seating option to create a rich "socializing landscape."

Outdoor furniture pieces often boast simple, sturdy frames that are topped with cushions, but they rarely offer the same level of comfort as one's indoor furnishings. Alicia differs by offering plush cushions and a bow-shaped backrest that promises to enhances outdoor spaces with the look of high-end living room furnishings.

In contrast to the soft elements of the seating system, Claesson Koivisto Rune integrated hard tabletop surfaces into the design of the sofa. As well as offering just enough space to sit a drink, this design detail makes it all the more possible to configure the seating units in a number of ways that best fit one's available outdoor space.

Plush Outdoor Seating
Opportunity for outdoor furniture manufacturers to create seating options that offer the same level of comfort as indoor furnishings.
High-end Living Room Furnishings
Opportunity for designers to bring the look and feel of high-end living room furnishings to outdoor spaces.
Configurable Seating Units
Opportunity for furniture designers to create seating units that can be easily configured to fit different outdoor spaces.

Where This Applies

Outdoor Furniture Manufacturing
Opportunity for outdoor furniture manufacturers to develop and produce plush seating options for outdoor spaces.
Interior Design
Opportunity for interior designers to expand their expertise to include outdoor spaces and create high-end outdoor furniture.
Hospitality Industry
Opportunity for the hospitality industry to enhance outdoor spaces in hotels, restaurants, and resorts with plush and configurable seating options.
SCORE
1.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 33%
Activity 14%
Freshness 8%