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Cheesy Plant-Based Crackers

The Mary’s Gone Cheezee Plant-Based Crackers Come in Two Flavors

— August 25, 2022 — Marketing
The Mary’s Gone Cheezee Plant-Based Crackers are a new series of snacks for consumers to choose when looking for a crunchy indulgence that's free from dairy and more.

The crackers are reported to offer a mild, creamy profile that's dairy-free yet decidedly satisfying, and come in two flavors including Cheddar and Cheddar & Herb. The crackers are 100% vegan-friendly and feature pal oil sourced from sustainable, fair-trade and organic famers. The crackers are arriving at retailers now with full distribution set for September 2022.

VP of Sales Jason Galante commented on the Mary’s Gone Cheezee Plant-Based Crackers saying, "Our newest offering is a delightful testament to the future of vegan and gluten-free alternatives. The crackers taste of tangy cheddarosity that you would never be able to tell is 100% vegan.”
Trend Themes
1. Plant-based Snacks - The rise of plant-based and vegan snacks presents opportunities for businesses to create innovative snacks that cater to the growing demand for healthier and more sustainable snack options.
2. Sustainable Sourcing - As consumers become increasingly concerned with sustainability and environmental impact, businesses can capitalize on this trend by finding and utilizing sustainable, fair-trade, and organic ingredients in their products.
3. Alternative Ingredients - The use of alternative ingredients such as palm oil and non-dairy cheese in snacks can offer consumers a healthier and more sustainable choice while also creating opportunities for innovative and unique flavor profiles.
Industry Implications
1. Snack Food - The snack food industry can tap into the plant-based and sustainable trend by developing new products that cater to health-conscious and environmentally-aware consumers.
2. Vegan Food - The growth of the vegan food industry presents disruptive innovation opportunities for businesses to create new and innovative plant-based snack options.
3. Sustainable Agriculture - The use of sustainably sourced ingredients in snack production requires businesses to work more closely with farmers and can lead to partnerships and innovation in sustainable agriculture practices.
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