A rise in healthy, plant-based eating has inspired the creation of many innovative food and beverage products, including everything from nut-bases "cheeses" to entirely plant-based dairy beverages. While these kinds of products are undoubtedly appealing to many vegetarian and vegan consumers who are seeking inventive alternatives, many of these new items are specifically targeting flexitarians.
GreenSpace recently introduced Riot Eats as an all-new plant-based dairy brand that will be entering the market with its own take on butter, spreads and plant-based cheeses in organic mozzarella and cheddar-style shreds. These products are set to appeal to consumers who are looking to try something new, particularly as the brand is aiming to align itself with "fooditarians." As defined by Riot Eats, a fooditarian is someone who eats with intention, cares about food quality and the effect that it has on their body and is willing to explore new food choices.