Pepsi's New Vending Machines Encourage Sharing

 - May 1, 2011
References: reuters & dvice
Pepsi is attempting to make buying a soda more social with its new social vending machines. The Pepsi social vending machines are designed to let you share a drink with a friend or with a complete stranger through the magic of technology.

The Pepsi social vending machines will give you the option to gift a soda to a friend. You can attach a text or video message along with your gift, which will then be delivered via a code that can be redeemed at other social vending machines. The new vending machines also lets you perform "random acts of refreshment," defined as buying an extra soda so that the next person who uses the machine won't have to pay. Celebrate good times.