The Pebbles Bites are being launched by Frankford Candy as a new indulgence for avid fans of the familiar Post-branded cereal that has become a fan-favorite amongst many consumers over the years. The candy bites come in two options including Cocoa Pebbles and Fruity Pebbles, which consist of cocoa-flavored milk chocolate with cereal pieces and creamy white candy with colorful cereal pieces, respectively. The half-inch candy bites will come in 10-ounce packaging that calls to mind the breakfast cereal to make it instantly recognizable for consumers.
Director of Business Development at Frankford Candy Molly Jacobson spoke on the new Pebbles Bites saying, "Consumers are looking for products that offer them a way to keep sweet treats on hand but in smaller sizes that allow them to indulge in moderation. We developed our new Pebbles Bites to give fans another way to enjoy their favorite cereal in a bite-sized candy form that is ideal for a quick snack or treat.”