Star-Shaped Cereal Pieces

Post Just Added New Pebbles Crunch’d with Rockstar Shapes to Its Lineup

Post is about to make breakfast a whole lot more fun by adding the new Pebbles Crunch’d with Rockstar Shapes cereal to its lineup.

For the first time ever, Pebbles cereal will feature a new cereal shape. Unlike the little pebble-shaped pieces of the past, fans will now be able to enjoy their favorite cereal in a crunchier, more snackable form. The new Fruity Pebbles Crunch’d cereal features sweetened corn and oat-puffed cereal pieces in crunchy RockStar shapes. On the other hand, the new Cocoa Pebbles Crunch’d features the same crunchy RockStar-shaped cereal pieces, but these oat pulled and corn pieces feature a sweet chocolate flavor made from real cocoa.

Both of the new Pebbles Crunch’d with Rockstar Shapes cereal are available now from retailers nationwide.

Image Credit: Post

Innovative Cereal Shapes
Food companies should consider creating new, interesting shapes of traditional cereal to attract more customers, like Post's Pebbles Crunch’d with Rockstar Shapes.
Snackable Breakfast Foods
There is an opportunity for food companies to develop more breakfast products that can be eaten on-the-go, like the convenient and snackable Pebbles Crunch’d with Rockstar Shapes cereal.
Creative Flavor Combinations
Food companies should experiment with unique flavor combinations like Post's Cocoa Pebbles Crunch’d containing snacking-sized Rockstar-shaped cereal pieces and chocolate flavor made from real cocoa.

Sectors Adopting This

Food Manufacturing
Innovation in cereal shapes and flavors could drive growth in the food manufacturing industry.
Convenience Stores
As breakfast on-the-go becomes more popular, convenience stores have an opportunity to stock up on easy-to-eat, fun-shaped cereal snacks like Post's Pebbles Crunch’d with Rockstar Shapes.
Marketing & Advertising
With creative cereal shapes and unique flavor combinations on the rise, marketers must develop more compelling ways to advertise these products to the public.
SCORE
1.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Millennial
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
POPULARITY
Popularity 9%
Activity 34%
Freshness 15%