RIND Snacks Peach Chips are Limited-Edition and Packed with Flavor
Michael Hemsworth — July 8, 2022 — Marketing
References: rindsnacks & foodbev
The RIND Snacks Peach Chips are a new, limited-edition summertime snack for avid fans of the quintessential warm weather fruit to enjoy for a brief period only. The snack consists of California peaches, which have been sliced and dried to preserve as much of their nutritional benefits and flavor as possible. The chips are thus packed with nine-grams of fiber per bag, vitamins A and C, and have 100-calories per pack.
Founder and CEO Matt Weiss spoke on the new RIND Snacks Peach Chips saying, "The idea of taking one of the most beloved staples of summer, like yellow peaches, and creating a tangy, thin-cut chip was there for the picking! We’re thrilled to be partnering with the online leader in sustainable, healthy and affordable shopping, Thrive Market, for our first-ever exclusive launch.”
Founder and CEO Matt Weiss spoke on the new RIND Snacks Peach Chips saying, "The idea of taking one of the most beloved staples of summer, like yellow peaches, and creating a tangy, thin-cut chip was there for the picking! We’re thrilled to be partnering with the online leader in sustainable, healthy and affordable shopping, Thrive Market, for our first-ever exclusive launch.”
Trend Themes
1. Fruit-based Snacks - Opportunity to disrupt the snack industry with more innovative healthy and natural options.
2. Limited-edition Offerings - Opportunity for companies to create buzz and drive sales with exclusive, time-limited product launches.
3. Dried Snacks - Opportunity to leverage the trend towards healthier snack options by offering products made from nutrient-rich dried fruit.
Industry Implications
1. Healthy Snack Industry - Opportunity to offer more flavorful and nutritious snacks in a market that continues to grow.
2. Online Grocery Industry - Opportunity to differentiate by offering unique, exclusive products like RIND Snacks Peach Chips.
3. Nutrient-dense Snack Industry - Opportunity for companies to innovate in response to consumers’ growing interest in seeking out healthier snack options.
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