Larabar Created Its Own Protein Bars with Plant-Based Ingredients
Laura McQuarrie — March 12, 2019 — Lifestyle
References: larabar & foodbusinessnews.net
Larabar is known for producing healthy, gluten-free energy bars with just a few simple ingredients and now it is venturing into the creation of pea protein bars. As ever, Larabar's plant-based protein bars made with minimal ingredients to form indulgent flavors like Almond Butter Chocolate Brownie, Apple Cobbler, Chocolate Peanut Butter Cup and Lemon Blueberry Muffin.
At the same time many consumers are looking for portable, protein-rich snacks, they are also seeking out nourishing food products that are made with clean and simple natural ingredients. These pea protein bars have the potential to satisfy consumers of all ages are looking for a plant-based protein source that is compact and formulated without unnecessary add-ins.
The all-new Larabars are non-GMO, dairy-free, vegan-friendly and free from gluten, as they are made with a base of fruits and nuts.
At the same time many consumers are looking for portable, protein-rich snacks, they are also seeking out nourishing food products that are made with clean and simple natural ingredients. These pea protein bars have the potential to satisfy consumers of all ages are looking for a plant-based protein source that is compact and formulated without unnecessary add-ins.
The all-new Larabars are non-GMO, dairy-free, vegan-friendly and free from gluten, as they are made with a base of fruits and nuts.
Trend Themes
1. Plant-based Protein Bars - The creation of pea protein bars by Larabar taps into the growing trend of consumers seeking out plant-based protein sources.
2. Clean and Simple Ingredients - The demand for nourishing food products made with clean and simple natural ingredients presents an opportunity for innovation in the snack industry.
3. Portable Protein-rich Snacks - The increasing consumer demand for portable, protein-rich snacks creates a potential market for convenient and healthy protein bars.
Industry Implications
1. Health Food Industry - The health food industry can capitalize on the trend by developing more plant-based protein snacks with minimal ingredients.
2. Snack Industry - The snack industry has an opportunity to create innovative products that combine protein, clean ingredients, and portability.
3. Gluten-free Market - The demand for gluten-free products opens up possibilities for gluten-free snack options like Larabar's pea protein bars.
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