Even the most seasoned online shopper can struggle with finding their perfect fit, especially as one of the biggest setbacks is not being able to try on a product—but Otero Menswear implemented an online fitting room experience powered by technology start-up Perfitly.
The free "3D-AR/VR, cloud-enabled fitting-room experience" promises to help consumers feel confident about purchasing a product, as the system lets users create a personalized avatar that represents their body type. As Otero specializes in producing menswear for men who range between 5’4" to 5’9" in height, the system helps to visualize a sense of proportion, which is important when considering details such as collars, cuffs and more.
As well as being purely practical, the virtual fitting room system is said to be "fun to use for anyone with gaming experience."
Online Fitting Rooms
More Stats +/-
Smart Shopping Mirrors
AR Fitting Room Mirrors
Physical eCommerce Fitting Rooms
At-Home Fitting Room Services
Luxurious Custom Suit Services
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.