Architectural Eyewear Collections

The Oliver Peoples Gio Ponti Collection Has Three Styles

The Oliver Peoples Gio Ponti collection is a lineup of eyewear styles created to pay homage to the late namesake architect in a bold, fashion-forward way. The collection includes both sunglasses and eyeglasses that are each characterized by their bold, angular aesthetic that calls to mind the work of the prolific Italian architect. The glasses come in the form of the G. Ponti-1, 2 and 3, which are each crafted with premium materials like titanium.

The Oliver Peoples Gio Ponti collection was created in collaboration with the Gio Ponti archives and are available now for purchase at a starting price point of $625. The glasses put a focus on rounded lenses with angular accents for a sense of dualism.

Image Credit: Oliver Peoples

Architectural Eyewear
Opportunity for eyewear companies to collaborate with architects to create bold and angular eyewear collections.
Premium Materials
Innovation opportunity for materials companies to create premium and lightweight materials for eyewear construction.
Heritage Collaborations
Opportunity for heritage brands to collaborate with fashion companies to create unique and stylish products that pay homage to iconic architects.

Sectors Adopting This

Eyewear
The eyewear industry can innovate by collaborating with architects and using premium materials to create bold and angular eyewear products.
Fashion
The fashion industry can collaborate with heritage brands and architects to create unique and stylish products that pay homage to iconic architects.
Materials
The materials industry can innovate by creating new, premium materials that are lightweight and can be used in the construction of eyewear and other fashion products.
SCORE
4.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 68%
Activity 46%
Freshness 11%