Italian luxury label Brunello Cuccinelli works in collaboration with eyewear expert Oliver Peoples on a new collection of luxury designs. The new collection is made up of optical glasses as well as sunglasses, marking the first time that the duo is working together.
The elegant styles bring force to a timeless design for the season, staying true to the roots of both contributing brands. Some of the items include the metal-framed Disoriano, which boasts an aviator style, or the thick acetate-created Filu style for an artisanal touch. The inspiration behind the collection stems from both old Hollywood pictures and the culture of Italian cinema together. It evokes a glamorous style with functional purposes through stark silhouettes.
Image Credit: Oliver Peoples
What's Driving This Trend
- Collaborative Luxury Design
- Luxury brands are collaborating on new designs to offer unique and timeless products that stay true to their brand roots.
- Timeless Eyewear
- Consumers are investing in quality eyewear that boasts classic design elements that never go out of style.
- Artisanal Touch
- Consumers are drawn to eyewear that features artisanal design elements, such as thick acetate frames and aviator styles.
Who This Affects Most
- Luxury Fashion
- Luxury fashion brands are collaborating with other designers to offer unique, high-end products that appeal to consumers looking for timeless designs and quality materials.
- Eyewear
- The eyewear industry is seeing a trend towards classic, timeless designs that feature artisanal elements and functionality.
- Entertainment
- The inspiration behind the Brunello Cuccinelli and Oliver Peoples collection is old Hollywood and Italian cinema, suggesting opportunities for collaboration between fashion and entertainment industries.
