Next Level Clucker Serves Vegan Chicken Sandwiches, Wings & Tenders
Laura McQuarrie — January 27, 2021 — Lifestyle
References: nextlevelclucker & vegnews
Next Level Burger is opening a vegan chicken chain called Next Level Clucker that makes items like plant-based chicken sandwiches, wings and tenders available nationwide. Open for delivery and pickup, the plant-based restaurant is entirely focused on vegan chicken, as seen with menu items like The Mother Clucker double-stacked sandwich, spicy Nashville Fire TenderClucks and crinkle-cut Chili’n’Chz Cluck Fries.
The comforting menu by Next Level Clucker has the potential to appeal to a wide range of people who are open to plant-based eating, whether they are interested in making more conscious choices for the well-being of animals or the planet or if they simply desire to tuck into food that seems familiar and looks good.
The comforting menu by Next Level Clucker has the potential to appeal to a wide range of people who are open to plant-based eating, whether they are interested in making more conscious choices for the well-being of animals or the planet or if they simply desire to tuck into food that seems familiar and looks good.
Trend Themes
1. Plant-based Fast Food - Next Level Clucker's focus on vegan chicken items reflects the trend of plant-based fast food chains expanding their menu to include more meatless options, providing a disruptive innovation opportunity for other fast food chains to follow suit.
2. Meat Alternatives - Next Level Clucker's menu offerings, which boast vegan chicken alternatives to traditional items, speaks to a larger trend towards meat alternatives becoming more accessible and appealing, providing a prime opportunity for innovation in the meat alternative industry.
3. Delivery-only Restaurants - Next Level Clucker's decision to operate as a delivery and pickup-only restaurant reflects the rise of delivery-only restaurants catering to consumers who prioritize convenience, highlighting an opportunity for disruption in the restaurant industry via digital innovations and delivery service improvements.
Industry Implications
1. Fast Food - Next Level Clucker's plant-based menu options could inspire other fast food chains to incorporate more meatless options, creating the potential for disruptive innovation in the fast food industry.
2. Plant-based Food - Next Level Clucker's focus on vegan chicken sandwiches and other items highlights opportunities for innovation within the plant-based food industry, with potential for growth in new product development, sustainability initiatives, and supply chain management.
3. Food Delivery - Next Level Clucker's delivery and pickup-only model underscores the increasing popularity of food delivery and highlights opportunities for innovation in supply chain management, digital technologies, and consumer experience within the food delivery industry.
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