Neubau Eyewear, a creative accessories brand that offers a wide range of sunglasses and optical frames that are made in Austria, recently launched its Fall/Winter 2018 collection.
In order to let consumers get a better feel for the elegant frames that make up the collection, the brand hosted an exclusive event during the Toronto International Film Festival, where three new frames were presented. These frames are dubbed 'Bob,' 'Valerie,' and 'Dani' -- classical designs that complement virtually any face shape and personal aesthetic.
In addition, the frames are constructed using an innovative material that the brand calls 'naturalPX,' an eco-friendly polymer made from renewable products that are organically sourced. Primarily, naturalPX is made from an oil that's taken from the seeds of castor oil plants. Due to this unique configuration, the frames are incredibly lightweight and comfortable to wear.
This movement towards more eco-friendly designs is a part of the brand's 'SEE&DO GOOD' mantra, which reflects the steps that it takes to ensure that everything from the frames it creates, to the cases and cleansing cloths that it uses are socially supportive and good to the earth.