Moon Juice's Mini Dew is a two-in-one daily supplement that delivers electrolytes and minerals in the form of a watermelon-flavored powder. Mini Dew is the newest addition to the wellness brand's Cellular Waters category and it offers the benefit of a full spectrum of ionic trace minerals and five chelated essential minerals for ease of absorption.
With a staggering 90% of the population in the United States facing mineral imbalances or deficiencies, coupled with the alarming statistic that 75% of individuals are chronically dehydrated, the demand for hydration and mineralization supplements is high. Health-focused individuals are interested in addressing their imbalances or deficiencies because they can manifest as everything from brain fog and fatigue to hair and skin issues.
Why This Trend Is Growing
- Hydration and Mineralization Supplements
- The demand for hydration and mineralization supplements is high due to the prevalence of mineral imbalances and chronic dehydration in the population.
- Cellular Waters Category
- Moon Juice's Mini Dew is the newest addition to the wellness brand's Cellular Waters category, offering a convenient two-in-one daily supplement for electrolytes and minerals.
- Addressing Imbalances or Deficiencies
- Health-focused individuals are interested in supplements that can help address imbalances or deficiencies, as they can have various negative effects on overall well-being.
Industries Being Reshaped
- Wellness and Supplements
- The wellness industry can capitalize on the high demand for hydration and mineralization supplements to cater to health-conscious individuals.
- Food and Beverage
- The food and beverage industry can explore opportunities to incorporate mineral-rich ingredients or develop innovative hydration products to meet the needs of consumers.
- Personal Care and Beauty
- The personal care and beauty industry can develop products aimed at addressing the effects of mineral imbalances and chronic dehydration on the hair and skin.
