These new Pukka microwaveable pies are being launched by the brand in the UK to provide consumers with an easy way to create a comforting meal from the comfort of home with minimal effort. The pies include the new Vegan Minced Steak & Onion Microwaveable Twin Pack and the Chicken & Bacon Microwaveable Twin Pack, which are both ready to eat in just four-minutes. Available now, the products speak to increasing demand for simple and easy to prepare midweek meals amongst busy consumer demographics.
Head of Marketing and Innovation at Pukka spoke further on the new microwaveable pies saying, "The pandemic has really shifted shopper views on frozen food, with the category growing +17% year-on-year. It’s clear that as a nation, we’re falling back in love with our freezers, so it was only right for us to offer people these popular Pukka recipes in our convenient frozen, microwaveable format, to make sure there’s a Pukka for everyone."