All-Day Cuisine Pie Products

These New Pukka Products are Suited for Enjoying Breakfast to Dinner

These new Pukka products have been added to the brand's pastry portfolio as a series of savory options perfect for being enjoyed from breakfast to dinner as a convenient meal option.

The products come in three new pies including All Day Breakfast Pie, Chicken, Ham & Leek and Sausage Casserole alongside the new Cheese & Bacon Toastie Slice and the Margherita Pizza Slice. The products are each ready to be heated and eaten, and thus have a very convenient profile that consumers can enjoy for any meal, depending on their preferences. The products are priced between £1.75 and £1.99.

The new Pukka products are arriving in the UK at several retailers including Tesco, Morrisons and Asda, depending on the variety.

All-day Consumption Habits
Highlighting evolving consumer needs for all-day meal options that cater to convenience and varied preferences.
Expanded Savory Pastry Portfolio
Diversifying product offerings with new savory pie and slice options suitable for multiple meal occasions.
Convenient Meal Solutions
Addressing the demand for ready-to-eat products that provide quick and tasty meal options throughout the day.

Where This Applies

Food and Beverage Manufacturing
Exploring opportunities to innovate in the production of convenient and versatile pastry products for different meal times.
Retail and Grocery
Adapting product assortments to accommodate the growing trend of all-day consumption habits with a focus on convenience.
Food Service and Hospitality
Developing menu offerings that align with consumer preferences for flexible meal solutions adaptable for various dining occasions.
SCORE
3.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 36%
Activity 34%
Freshness 26%