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Savory Snacking Pastries

These New Ginsters Products Come in Two Tasty Varieties

— April 5, 2024 — Lifestyle
These new Ginsters products have been announced by the brand in response to consumer snacking habits as the perfect options for consumers to pick up this spring.

The products include the Ginsters Breakfast Roll and the Ginsters Butter Chicken Bake, which are both crafted with the brand's signature flaky pasty crust. The Ginsters Breakfast Roll is packed with bacon, scrambled eggs, potato, ketchup and sausage for an all-in-one snack-style meal, while the Ginsters Butter Chicken Bake boasts premium chicken with rich butter chicken sauce for a convenient take on the classic recipe.

Marketing Director Emma Stowers spoke on the new Ginsters products saying, "We can’t wait to introduce our delicious new Breakfast Roll and Butter Chicken Bake to shoppers. These tasty new flavours will bring excitement to anyone looking for new, exciting and delicious snacks. We’re proud to continue to lead the way in Savoury Pastry taste innovation and meet consumer demand in snacking, as well as at lunch.”
Trend Themes
1. Savory-pastry Innovation - Explore the potential for savory-pastry innovation in response to evolving consumer snacking preferences.
2. Convenient Snack-style Meals - Discover opportunities in creating convenient snack-style meals that combine different flavors and ingredients.
3. Premium Snack Offerings - Consider developing premium snack offerings that showcase high-quality ingredients and unique flavor profiles.
Industry Implications
1. Food and Beverage - The food and beverage industry can leverage savory pastry innovation to cater to changing consumer snacking habits.
2. Fast Food - Fast food chains can capitalize on the demand for convenient snack-style meals by introducing new, innovative menu items.
3. Food Packaging - Food packaging companies have an opportunity to create packaging solutions that enhance the premium appeal of snack products.
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