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Desolate Dreamtography

Michal Giedrojc's 'Dreams' Catalogues the Creepier Side of Sleep

— June 21, 2009 — Art & Design
This 'Dreams' photo set by Michal Giedrojc is beautiful, even if it is a bit creepy. Each image depicts a different dream, from an old man sitting in a field with a balloon to an empty soccer goal with a ball begging to be kicked.

I'm suspecting that 'Dreams' is a collection of Michal Giedrojc's recurring dreams. What do you think? Check out some other desolate dreamtography below.

Implications - No longer satisfied with art that is just visually appealing, consumers are looking for intellectual stimulation as well. Designs that incorporate a deeper meaning into its aesthetic are attractive to customers who want to dig past a product that simply looks good. Companies could develop their designs with this intellectual side in mind to attract more buyers.
Trend Themes
1. Deeper-meaning Designs - Designs that incorporate a deeper meaning into their aesthetic are attractive to customers who want intellectual stimulation, presenting an opportunity for companies to create products that go beyond superficial aesthetics.
2. Intellectual-driven Art - Consumers are seeking art that not only visually appeals but also provides intellectual stimulation, opening up avenues for artists and creators to produce thought-provoking works.
3. Meaningful Aesthetics - People are increasingly drawn to art and design that carries a deeper significance, signaling a market opportunity for companies to develop products that offer both visual appeal and intellectual engagement.
Industry Implications
1. Art and Design - The art and design industry can capitalize on the demand for deeper-meaning designs and intellectual-driven art by creating works that resonate with consumers seeking more than superficial aesthetics.
2. Home Decor - The home decor industry can tap into the trend of meaningful aesthetics to provide consumers with products that blend visual appeal with intellectual depth, offering unique and thought-provoking options for interior design.
3. Apparel and Fashion - The apparel and fashion industry has an opportunity to cater to consumers' desire for intellectual-driven art by incorporating deeper-meaning designs into clothing lines, creating wearable pieces that inspire and provoke thought.
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