Smoky Mezcal Cocktails

The La Capirucha from Mezcaleria Mixtli is a Smoky, Hot Pink Drink

This refreshing hot pink beverage is sure to change your view of mezcal cocktails. Created by Jesse Torres at San Antonio's Mezcalería Mixtli, the La Capirucha combines the sweet flavors prickly pear and the smokiness of the Mezcal, given the method of cultivation of the tequila-like spirit.

The first step in creating your own La Capirucha cocktail at home in the creation of the prickly pear syrup, which requires six ripe red prickly pears, one cup of sugar, one cup of water, six allspice berries and one cinnamon stick.

Once the prickly pear syrup is ready, combine it with the fresh lime syrup and mezcal and shake well with ice. The mix is then strained into an Old Fashioned glass filled with fresh ice. A Sal de Gusano salt rim is recommended, although a basic salted rim works just as well.

Mezcal Cocktails
Disruptive innovation opportunity: Develop unique mezcal cocktail recipes incorporating unconventional ingredients to redefine the mezcal drinking experience.
Prickly Pear Syrup
Disruptive innovation opportunity: Create new and innovative uses for prickly pear syrup in various food and beverage applications, such as desserts and mocktails.
Smoky Flavor Profiles
Disruptive innovation opportunity: Explore different ways to infuse smoky flavors into food and beverages, offering a unique and memorable taste experience.

Industries Being Reshaped

Craft Cocktail Bars
Disruptive innovation opportunity: Introduce mezcal-focused craft cocktail bars that highlight the versatility and complexity of mezcal in a variety of drinks.
Gourmet Ingredients
Disruptive innovation opportunity: Develop a market for gourmet ingredients like prickly pear syrup, catering to consumers seeking unique and premium flavor experiences.
Artisanal Spirits
Disruptive innovation opportunity: Create artisanal spirits that specialize in smoky flavor profiles, offering consumers a distinct alternative to traditional spirits.
SCORE
1.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 24%
Activity 8%
Freshness 8%