Dressmann's latest underwear ad features men of many different body types. In recent years, women have made great strides in the fight against aspirational body types. However, this ad reminds us that men should also be included in conversations about self-love and size-inclusivity.
The new 'Underwear For Perfect Men' ad celebrates the male body in its many different forms. The ad features men of many different body types modeling the brand's signature briefs. Not only do the men have different body types, but they also range in age. The idea behind the ad is to combat the idea that the perfect male body must be toned and muscular. Instead, Dressmann wants to show men that bodies of all shapes and sizes are something to be celebrated.
Dressmann's new ad helps reinforce the notion that male body positivity is an important issue.
Body Positive Underwear Ads
More Stats +/-
Body Positive Athlete Covers
Diversified Body Positive Campaigns
Body Positive Campaigns
Body Positive Styling Services
Body Positive Children’s Cartoons