Just 1,000 people will receive the new MAC Underground collection, which is launching exclusively for MAC Lovers who are members of the brand's loyalty program. This new launch is a notable one for the iconic makeup brand as it sets itself apart as a small-batch release that reflects a different way to create and distribute products in response to the changing climate. MAC created the limited MAC Underground collection at what it calls "hyper speed," reflecting a faster version of the traditional workflow.
A small number of MAC Lovers will get to experience MAC Underground and new releases like the Extra Dimension Skinfinish highlighter in a Pride rainbow shade called Precious.
Image Credit: MAC Cosmetics