Singapore's L’Occitane Store Featured a Provence-Inspired Cafe Activation

 - Jan 22, 2019
References: buro247.sg & weekender.sg
An interactive L’Occitane store pop-up opened its doors inside Singapore's Ion Orchard shopping center for a limited time last year. The pop-up's theme was a cafe that aimed to bring the experience of Provence to an Asian market and embodied the beauty brand's French-themed aesthetic while incorporating Instagram-friendly elements throughout.

Featuring a beauty-inspired bakery bar, the cafe activation served up a menu of delicious desserts that were made using ingredients synonymous with L'Occitane's premium products -- from verbena and cherry blossom to rose, almond and bergamot.

In addition to sampling a menu of tasty desserts, visitors of this pop-up got a chance to sample skincare products while "learning the stories of harvesters who cultivate the precious raw ingredients that go into each jar or bottle."

Image Credit: Buro, L’Occitane