The 'HoneyMoon Brewery' has developed an boozy kombucha drink, which combines the healthy properties of fermented tea with the delicious taste of beer. Kombucha is a fermented tea that contains vinegar, B vitamins and healthy probiotics. The nutritious drink has grown in popularity over the years and now consumers may be able to enjoy the health benefits of kombucha without sacrificing their love of beer.
The New Mexico-based brewery is producing the new kombucha-inspired beers as a way of catering to both craft beer drinkers and health-conscious consumers. As brewery founder Ayla Bystrom-Williams explains, "HoneyMoon has created a refreshing take on the complex and effervescent nature of kombucha by bridging beer brewing and kombucha brewing techniques." By using these two distinct brewing processes, the brewery has managed to developed a drink that combines the healthy properties of fermented tea with the alcohol content of beer.
While the HoneyMoon Brewery is still working on the final recipe for its boozy kombucha drink, the beer should be available for release by the end of 2015.
What's Driving This Trend
- Boozy Kombucha
- Developing kombucha-inspired alcoholic drinks that combine healthy probiotics with alcohol content.
- Probiotic Drinks
- Creating new, healthy beverages that cater to both taste and wellness by using fermented and probiotic ingredients.
- Bridging Brewing Processes
- Innovating by merging brewing techniques of different beverages to create unique and complex drinks.
Who This Affects Most
- Brewery
- Breweries can develop new products that cater to customers seeking a healthier drinking option, combining beer and probiotics in a single product.
- Health and Wellness Industry
- This industry can benefit from partnering with breweries to introduce new health-oriented products that cater to consumers looking for healthier beverage options that include probiotics.
- Alcoholic Beverage Industry
- Players in the alcoholic beverage industry can experiment with combining traditional drinks with healthier, trending ingredients.
