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',' The Newly Renamed Kickfolio Makes Apps Playable in Browser

 - May 29, 2013
References: & techcrunch
'Kickfolio' recently rebranded itself as ',' a change that CEO Edward Dowling suggests "better matches what the company is doing now and where it’s headed."

Using HTML5 technology, the '' allows the iOS apps to run in an Internet browser. The Facebook-integrated functionality will enable developers to embed apps within the "News Feed." This will help Facebook users to instantly try apps and download them without leaving their Internet browser to visit an app store. This capability makes downloading apps even more convenient and instantly at your fingertips. The rapidly expanding '' is looking into making this service Android-compatible as well.

'' has a demo that can be tried out, featuring the on-screen image of a cell phone which can be interacted with a mouse instead of the swipe of a finger.