The :Ratio Keto-Friendly Yogurts Come in Five Flavor Options
Michael Hemsworth — September 17, 2020 — Marketing
References: generalmills & foodbev
The :Ratio keto-friendly yogurts have been unveiled by General Mills as a new lineup of dairy products for consumers seeking out a diet-friendly option to enjoy in place of conventional dairy varieties.
The yogurts come in Strawberry, Vanilla, Coconut, Black Cherry and Mango flavor options, and are each packed with two grams of net carbs and one gram of sugar per serving. The yogurts are being launched alongside two new snack bars that come in Toasted Almond and Lemon Almond flavor options.
Director of Marketing at General Mills Tsubasa Tanaka touted the new :Ratio keto-friendly yogurts saying, "In launching :Ratio’s keto-friendly products, we want to ensure that convenient, delicious snack options are available for various lifestyles and dietary choices. No matter what individual goals are, we hope :Ratio’s crunchy bars and dairy snacks can be an enjoyable snack swap that people look forward to and feel good about reaching for while working towards their goals.”
The yogurts come in Strawberry, Vanilla, Coconut, Black Cherry and Mango flavor options, and are each packed with two grams of net carbs and one gram of sugar per serving. The yogurts are being launched alongside two new snack bars that come in Toasted Almond and Lemon Almond flavor options.
Director of Marketing at General Mills Tsubasa Tanaka touted the new :Ratio keto-friendly yogurts saying, "In launching :Ratio’s keto-friendly products, we want to ensure that convenient, delicious snack options are available for various lifestyles and dietary choices. No matter what individual goals are, we hope :Ratio’s crunchy bars and dairy snacks can be an enjoyable snack swap that people look forward to and feel good about reaching for while working towards their goals.”
Trend Themes
1. Keto-friendly Dairy Products - The rise of keto-friendly dairy products presents an opportunity for companies to cater to consumers seeking low-carb, low-sugar options.
2. Convenient Snack Swaps - The demand for convenient, delicious snack options that align with various lifestyles and dietary choices creates room for disruptive innovation in the snack industry.
3. Goal-oriented Food Options - The market for food products that support individuals in reaching their health and wellness goals opens doors for companies to develop innovative, goal-oriented offerings.
Industry Implications
1. Dairy Product Manufacturing - Dairy product manufacturers can capitalize on the growing trend of keto-friendly dairy products by expanding their low-carb, low-sugar product lines.
2. Snack Food Manufacturing - Snack food manufacturers can create disruptive innovation by developing convenient, delicious snack options that cater to different dietary preferences and lifestyles.
3. Health Food Manufacturing - Health food manufacturers can tap into the market for goal-oriented food options by creating products that support individuals in achieving their specific health and wellness targets.
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