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Kenzo Fall 2009 Ads Follow Their S/S '09 Hippie Theme

 - Aug 1, 2009   Updated: Jun 16 2011
References: kenzo & fashiongonerogue
Earlier this year, we brought you the heavily hippie-influenced Spring/Summer 2009 Kenzo collection; these shots of the Kenzo Fall 2009 campaign show that the brand can't get enough of the bohemian theme.

The Kenzo Fall 2009 campaign was shot by Mario Sorrenti and features models Guinevere van Seenus, Magdalena Frackowiak and Marcel Castenmiller dressed in Russian hippie-chic styles that seem to recall the region's rich folklore tradition.

Implications - The bohemian look is highly sought after amongst fashionistas as it promotes a carefree lifestyle. The free flowing nature of the look appeals highly to them as they want to seem relaxed and casual and be different in regards to how everyone else looks.