Contemporary Militaristic Fall Fashion

KENZO's Urban Uniforms Series Prepares for the FW22 Season

Paris-based fashion house KENZO introduces its latest collection designed for the Fall/Winter 2022 season with the launch of the Urban Uniforms capsule. It marks the third drop of the catalog and it dives into militaristic fashion themes that take the East and West tailoring into consideration.

There is a focus on the Jungle camo print that can be seen detailing silhouettes such as the padded jackets, shorts, skirts, pants, anoraks, and much more. The color palette features neutral tones of beige and black along with brighter hues of soft green, maroon, powder pink, white, sky blue, deep red, and pollen to name a few. There is a touch of intricate tailoring for the season that highlights the kimono-wrap tops, pants, and three-button blazer suits.

Image Credit: KENZO

Militaristic Fashion
Opportunity for military-inspired designs and patterns in the fashion industry.
Jungle Camo Print
Opportunity for incorporating jungle-themed camouflage prints in clothing and accessories.
Intricate Tailoring
Opportunity for designing clothing with intricate and unique tailoring features.

Sectors Adopting This

Fashion
Incorporating militaristic and jungle-inspired looks in upcoming fashion lines.
Textile
Production of unique fabrics and prints for clothing and accessories.
Travel
Influencing travel gear with militaristic and camo-inspired designs.
SCORE
1.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 30%
Activity 11%
Freshness 13%