These New Jude’s Vegan Products Include Four Offerings
Michael Hemsworth — November 20, 2020 — Marketing
These new Jude’s vegan products have been announced by the brand in the UK to offer consumers with an alternative way to indulge their sweet tooth this holiday season. The products include two new custards in Belgian Chocolate and Madagascan Vanilla flavors as well as two new vegan ice creams in Vegan Cookie Dough Brownie and Salted Caramel Vegan Minis. The products all feature an accessible profile that is well-priced and calorie-conscious for consumers to appreciate.
Managing Director of Jude's Chow Mezger boasted about the release of the new Jude’s vegan products saying, "We are excited to be releasing our new range of custards in two brilliant flavors: Madagascan vanilla and Belgian chocolate. We saw a gap in the market for a premium ambient custard and so we’ve made ours using the best available ingredients to be as creamy and delicious as possible. Made with real bourbon vanilla and Belgian chocolate, these custards are designed to be served hot or cold and either on their own or with your favorite winter puddings.”
Managing Director of Jude's Chow Mezger boasted about the release of the new Jude’s vegan products saying, "We are excited to be releasing our new range of custards in two brilliant flavors: Madagascan vanilla and Belgian chocolate. We saw a gap in the market for a premium ambient custard and so we’ve made ours using the best available ingredients to be as creamy and delicious as possible. Made with real bourbon vanilla and Belgian chocolate, these custards are designed to be served hot or cold and either on their own or with your favorite winter puddings.”
Trend Themes
1. Vegan Desserts - Opportunity for creating innovative and indulgent vegan dessert options to cater to the growing demand for plant-based alternatives.
2. Prepackaged Products - Disruptive innovation opportunity lies in developing convenient and easily accessible prepackaged desserts that meet the needs of busy consumers.
3. Health-conscious Sweets - Chance to create low-calorie and guilt-free dessert options that appeal to health-conscious consumers without compromising on taste.
Industry Implications
1. Food and Beverage - The food and beverage industry can explore creating a wide range of vegan-friendly dessert options to meet the changing dietary preferences of consumers.
2. Packaging - Innovative packaging solutions can be developed to enhance the convenience and shelf life of prepackaged vegan desserts.
3. Dairy Alternatives - The dairy alternatives industry can capitalize on the growing demand for vegan products by creating delicious and creamy plant-based custards and ice creams.
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