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Texture-Focused Jam Branding

The Regina Royale Jam Labels are Modern and Easily Distinguished

— October 16, 2016 — Lifestyle
The Regina Royale jam branding is somewhat simple and minimalistic, yet has a number of different design elements that make it a joy to distinguish between. Rather than featuring the picture of the fruit used to make the jam, the Regina Royale labels feature a pattern that pertains to the individual fruits. This makes it easy for consumers of all ages to distinguish between them and helps the brand to stand apart from other products on the market.

The branding for Regina Royale jam is the work of the brands creator's daughter, Kat Gilbert, who designed the label to be printed using a black and white inkjet printer. The results for the Regina Royale jam branding are effortlessly modern and inherently all their own.
Trend Themes
1. Pattern-based Packaging - Brands can explore using patterns that pertain to the individual product, instead of just featuring a picture of the fruit to make their packaging designs stand apart.
2. Minimalistic Label Design - Simpler yet distinctive label designs that are easily distinguished can be an effective branding strategy for food products.
3. Innovative Food Branding - Creating unique and modern branding designs can help food products like jams effectively differentiate themselves in the market.
Industry Implications
1. Food and Beverage - Innovative packaging designs for food products like jams can help brands stand out in a crowded market and appeal to consumers looking for something new.
2. Design and Marketing - Branding and marketing agencies can offer pattern-based packaging and minimalistic label design as innovative solutions to differentiate their clients' food products.
3. Printing and Packaging - Companies that offer printing and packaging solutions can help food businesses create unique, eye-catching designs that stand out on grocery store shelves.
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