In a move that no one saw coming, Twizzlers has created a 'twistless' version of its iconic licorice ropes called 'Izzlers.
Hershey's signature Twizzlers candy is known for its twisted texture and strawberry flavor. But with the debut of a twistless version of the candy, the brand is asking fans: "Are they still Twizzler twists if they don't have any twists?" In answer to the question, Manager of the Twizzlers brand Shannon Wilkinson explained, "Maybe we wanted to do something unexpected, or maybe we had an issue on the production line. The world may never know, but what we do know, is that Izzlers candy is fun, delicious and only here for a very limited time."
The new Izzlers candy can be found for a limited time while supplies last.
Image Credit: Twizzlers.