Kid-Friendly Smoothie Drinks

The Innocent Super Smoothie Blueberry Whiz is Nutrient-Rich

Ensuring that kids are getting enough fruits and vegetables each day is no easy feat, which is seeing new products like the Innocent Super Smoothie Blueberry Whiz created to offer an easier solution. The smoothie beverage is crafted with a blend of crushed fruit and vegetables, and boasts vitamin D and iron with no added sugar to speak of. The drinks are perfect for helping kids get their daily recommended intake of five servings of fruits and vegetables each day.

The Innocent Super Smoothie Blueberry Whiz drinks have been awarded the Good Choice badge in partnership with the Better Health Families campaign. This will make it easier for parents to locate products that are a healthy option without having to rely on guesswork.

Kid-friendly Nutrient-rich Drinks
There is an opportunity for companies to create more innovative, healthy beverages specifically designed for children.
Convenient Daily Intake of Fruits and Vegetables
There is potential for companies to offer easy-to-consume products that help people meet their daily recommended intake of fruits and vegetables.
Partnerships with Health Campaigns
Companies can explore partnering with health campaigns to highlight and promote the health benefits of their products.

Sectors Adopting This

Healthy Beverage Industry
Opportunities exist to create and market more innovative, nutrient-rich beverages designed specifically for children.
Health Food Industry
Companies can explore creating more convenient and accessible healthy food options that help people meet their nutritional needs.
Health Campaign Industry
Partnerships with health campaigns can be leveraged to promote and market healthy products to a wider audience.
SCORE
5.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 77%
Activity 83%
Freshness 14%