Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
Freja Beha Stars in the Inez & Vinoodh Capsule Collection for Frame Denim
Cult label Frame Denim has joined forces with famous Dutch photographers Inez & Vinoodh to collaborate on a capsule collection. Starring the stunning -- and topless -- Freja Beha Erichsen and Parlor Mob rock band member Paul Ritchie, the sultry ads showcase the talented Inez & Vinoodh designs and their first foray into denim.
"They are great friends of ours and we admire their artistic eye as photographers but we believe they have a talent that transcends media," say Frame founders Jens Grede and Erik Torstensson.
The duo -- their full names are Inez van Lamsweerde and Vinnodh Matadin -- are a married couple and are known for their work with Vogue Paris, V Magazine and other fashion publications.
"They had an idea of denim which absolutely intrigued us and we became excited to explore that idea and make it reality," say Grede and Torstensson.
"They are great friends of ours and we admire their artistic eye as photographers but we believe they have a talent that transcends media," say Frame founders Jens Grede and Erik Torstensson.
The duo -- their full names are Inez van Lamsweerde and Vinnodh Matadin -- are a married couple and are known for their work with Vogue Paris, V Magazine and other fashion publications.
"They had an idea of denim which absolutely intrigued us and we became excited to explore that idea and make it reality," say Grede and Torstensson.
