This honey packaging design concept from Maude Paquette-Boulva is smart, serves a dual purpose and is eco-friendly.
For starters, the honey is packaged inside a container made out of beeswax and topped with a wooden lid. Once the honey has been used up, the container can be turned onto its head and used as a candle. In this state, the candle wick can be found on what used to be the bottom of the container and the wooden lid can now be used as a base for the beeswax candle. To make both uses of the objects clear, the beeswax is printed with a bold graphic that shows that you can flip the container over to make it even more useful after the honey on the inside is all gone.