Chatty Self-Driving Cars

Honda and SoftBank will Build Cars that Make Friends with Their Drivers

Honda and SoftBank, two companies with a wealth of experience in cars and robotics, are partnering to eventually create a car that isn't just self-driving, but also fosters a friendly relationship with its drivers.

As a major motor vehicle manufacturer, Honda is well aware of the relentless push toward self-driving cars in the near future. But rather than joining in, the company is raising the stakes with its partnership. SoftBank is a robotics company that focuses on personality -- its 'Pepper' robot made news for being able to recognize mood swings in people and converse with them based on those emotional readings.

If Honda and SoftBank can successfully integrate self-driving technology with robotic relationship-building, the result will be a driving experience that feels like a road trip with one's best friend every time, even during a five minute jaunt to the grocery store.

Personable Autonomous Vehicles
The integration of self-driving technology with robotic relationship-building creates a driving experience that feels like a road trip with one's best friend.
Emotionally Intelligent Cars
Cars that can recognize mood swings in people and converse with them based on emotional readings open up opportunities for personalized interactions.
Robotic Companions for Drivers
Creating a car that fosters a friendly relationship with its drivers presents potential for companionship and entertainment during travel.

Where This Applies

Automotive
The automotive industry can leverage the integration of self-driving technology with robotic relationship-building to enhance the driving experience and attract customers.
Robotics
The robotics industry can explore the development of emotionally intelligent cars that recognize mood swings and engage in personalized conversations with drivers.
Entertainment
The entertainment industry has an opportunity to create content and experiences specifically designed for robotic companions in cars, enhancing the overall travel experience.
SCORE
2.5 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 20%
Activity 46%
Freshness 8%

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