Holte Beer is a fictional brand designed by Nathan Holter for a project. His design is very minimalist, and he just uses simplistic lettering for the packaging of the beer.
According to Holte, the packaging is also sustainable, which is clear from the cardboard material used to hold the beer. A large H has been carved into the front of the package, solidifying the branding for the beer in a straightforward manner. The beer bottles themselves are a dark brown color, allowing for the white font on the front to stand out.
Nathan Holter manages to demonstrate how less is more with this packaging design. Sometimes excess is just unnecessary when it comes to branding.
Minimalist Letter Branding
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