The Hershey's x Hello Kitty chocolate collection has been unveiled as a cute lineup of products for consumers in Japan that help to amp up the popularity of both brands in a delicious way.
The collection consists of products with Hello Kitty herself as well as fellow Sanrio character Cinammoroll and includes 10 items to choose from in total. This includes themed products along with edibles that build on the increasing popularity of Hershey's Kisses in Japan by connecting them to the iconic cartoon characters from Sanrio.
The Hershey's x Hello Kitty chocolate collection is currently available for purchase both online and in-store at Sanrio locations across the country. The collaboration products help to bring the classic American chocolate brand overseas in a way that is familiar and cute for consumers in Japan to appreciate.