Autonomous Car Systems

CES 2016 Introduces Harman LIVS as a Life-Saving Automotive System

At the Consumer Electronics Show this year, Harman introduced Harman LIVS as an intelligent system to power the Rinspeed Etos. The Rinspeed Etos is known as an autonomous hybrid car that comes with a companion drone, which makes it fairly impressive already as a car of the future. But in tandem with the LIVS system, the car is even smarter.

LIVS, which stands for 'Life-Enhancing Intelligent Vehicle Solution,' provides a driver with camera assistance, 3D navigation tools, personalized in-car entertainment, tools for the mobile office and more. Essentially, LIVS acts as a personal assistant that makes the autonomous features of the car seem more approachable and user-friendly.

Currently on display at CES 2016, demos on the capabilities of LIVS are available, showcasing a possible future for automobiles of the future.

Personalized Autonomous Driving
There is an opportunity to create more personalized and user-friendly autonomous driving experiences by integrating intelligent assistant systems like LIVS.
Enhanced In-car Entertainment
In-car entertainment systems could benefit from a similar level of personalization as LIVS provides, allowing for tailored entertainment experiences.
Mobile Office Tools Integration
Integrating tools for productivity and remote work, such as those demonstrated by LIVS, could make autonomous vehicles attractive for business professionals.

Who This Affects Most

Automotive
Intelligent in-car systems like LIVS could revolutionize how cars are designed and marketed in the future.
Consumer Electronics
Consumer electronics companies could explore opportunities to develop intelligent technologies like LIVS that can be integrated into smart vehicles.
Entertainment
The entertainment industry could take advantage of personalized in-car entertainment experiences by partnering with companies developing intelligent systems like LIVS.
SCORE
5.1 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 69%
Activity 75%
Freshness 8%

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