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Guerlain's Rouge G Boasts Mix-and-Match Shades and Packaging

 - Apr 20, 2018
References: guerlain & luxurylaunches
While the original Rouge de Guerlain was launched in 2009, the upgraded Guerlain's Rouge G has recently been introduced as an ultra-customizable new cosmetic.

The Rouge G by Guerlain invites consumers to choose one of 30 shades that also include eight collector's hues—some of the options range from the classic red and rosy hues to the bold yellow N°777 or the green N°111. No matter what color choice one ends up with, the citrus-scented formula will nourish with its ingredient list of hyaluronic acid, plant-based polymers and mango butter and jojoba oil.

From there, one may also select a custom look for the unique case designed by Lorenz Bäumer. Unlike conventional lipstick tubes, the packaging for the Rouge G boasts a double mirror case with a bullet-style design for effortless application.