Fast-Acting Tanning Serums

Mádara’s Tanning Serum Develops in Four to Six Hours

Mádara’s Fake It Healthy Glow Self Tan Serum for the face offers a quick way to get a shot of color, as the all-natural self-tanner promises to turn dull, tired complexions radiant within just four to six hours. The self-tanner is enriched with skin-nourishing ingredients like raspberry seed oil, shea butter, Vitamin E and multi-molecular hyaluronic acid to support both deep and surface layers. The light, fast-absorbing tanning serum is suitable for all skin types and promises a radiant, natural-looking result. For best results, the brand recommends applying the product in the evening, so it’s easy to avoid the use of other skincare and makeup items.

During a year when parks and public spaces have been closed, and travel has been restricted, the Fake It Healthy Glow Self Tan Serum promises to help people catch up on getting a beachy glow.

Image Credit: Mádara

Self-tanning Products
Developing self-tanning products that provide quick results in a short amount of time using natural and nourishing ingredients.
Multi-purpose Skincare Products
Developing skincare products that have multiple uses and benefits like nourishing skin while also providing a tan.
At-home Beauty Treatments
Developing at-home beauty treatments that help bring the experience of spas to homes.

Where This Applies

Beauty and Personal Care
Opportunity to develop more innovative and natural self-tanning products.
Skincare
Opportunity to develop multi-purpose skincare products that benefit the skin and provide a tan.
Spa and Wellness
Opportunity to develop at-home beauty treatments that recreate the spa experience in the comfort of consumers' homes.
SCORE
1.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 34%
Activity 10%
Freshness 9%

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