Japanese architect Hiroshi Nakamura and his studio recently completed renovations on the L'ecrin boutique in Tokyo that resembles a glass jewelry box, which is fitting given the brand's namesake is French for jewel box. The shop, located in Tokyo's Nishi-Azabu ward, sparkles when light hits the chevron-covered glass facade, making it an eye-catching addition to the block.
The glass facade was created by making chevron-shaped imprints and was inspired by in the inside of an Hermes bag. The glass jewelry box boutique will continue to specialize in accessories, with the wall of Hermes Birkin bags clearly on display through the metallic imprinted windows.
This retail concept is a design that feels as exclusive as the handbags, almost giving off the appearance of a museum, which solidifies it as a luxury consumer experience.