Gingerbread Zombies

An Edible Version of the Video Game Left 4 Dead 2

If your mom baked you a tableau of gingerbread zombies would you be scared or stoked? I guess it’s kind of awesome that a parent would be so in-touch with their children’s gaming that they would bake a gingerbread homage to Left 4 Dead 2, a cooperative first-person shooter game.

If gingerbread zombies are what it takes to connect with kids these days then I guess we could be doing a lot worse. I shouldn’t judge because I made a decapitated snowman out of gingerbread for our staff holiday-themed fun day. If anything all the decorative icing on these gingerbread zombies will make them extra sweet.

Edible Gaming
The trend of creating edible versions of video games presents an opportunity for food and gaming industries to collaborate and innovate new products and experiences.
Gaming-inspired Baked Goods
The trend of parents creating gaming-inspired baked goods offers opportunities for the food and parenting industries to create new products and services that cater to the interests of younger generations.
Holiday-themed Baked Goods
The trend of making holiday-themed baked goods presents opportunities for the food and entertainment industries to create new products and experiences that cater to seasonal events and celebrations.

Sectors Adopting This

Food and Gaming
The intersection of food and gaming offers opportunities for both industries to collaborate and create new products and experiences that appeal to a wider audience.
Parenting and Food
The trend of parents creating gaming-inspired baked goods offers opportunities for the parenting and food industries to create new products and services that cater to the interests of younger generations.
Entertainment and Food
The trend of making holiday-themed baked goods presents opportunities for the entertainment and food industries to collaborate and create new products and experiences that cater to seasonal events and celebrations.
SCORE
3.1 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 15%
Activity 71%
Freshness 8%