Doritos Created Giant Chips to Celebrate Jurassic World: Fallen Kingdom
Laura McQuarrie — June 14, 2018 — Marketing
References: jurassicdoritos & foodandwine
To mark the release of Jurassic World: Fallen Kingdom in a fun way, Doritos created giant chips that are roughly the same thickness as the classic tortilla chips, but with sides that measure in at about 11 inches.
Doritos claims that the entirely edible chip has been created by Jurassic World scientist Dr. Wu by mixing the DNA of Doritos and dinosaurs. Since only a limited number of these chips will be shared and fans will surely want to appreciate its size, a special egg-shaped case has been created to protect the giant chip on its journey.
Fans who are interested in getting their hands on a giant Dorito are being encouraged to tweet to the brand with the #JurassicDoritos and #entry hashtags. Alternatively, one may also visit a dedicated microsite and bid for one of the large-scale tortilla chips in an auction supporting disaster relief.
Doritos claims that the entirely edible chip has been created by Jurassic World scientist Dr. Wu by mixing the DNA of Doritos and dinosaurs. Since only a limited number of these chips will be shared and fans will surely want to appreciate its size, a special egg-shaped case has been created to protect the giant chip on its journey.
Fans who are interested in getting their hands on a giant Dorito are being encouraged to tweet to the brand with the #JurassicDoritos and #entry hashtags. Alternatively, one may also visit a dedicated microsite and bid for one of the large-scale tortilla chips in an auction supporting disaster relief.
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